Propensity Model Or Lookalike Model, That Is The QuestionThis article introduces two typical targeting models to identifying ideal customer segmentation. Put the concept aside, they are defined…Feb 27, 2021Feb 27, 2021
Python API with Media Math for Programmatic MarketingThis article will show you a step by step way to set up API with Media Math. You may need to understand basic Python syntax to implement…Feb 24, 2021Feb 24, 2021
